{"id":870862,"date":"2026-09-22T09:53:38","date_gmt":"2026-09-22T08:53:38","guid":{"rendered":"https:\/\/www.likes-kopen.nl\/outils\/calculateur-taux-d-engagement\/"},"modified":"2026-09-22T15:15:05","modified_gmt":"2026-09-22T14:15:05","slug":"calculateur-taux-d-engagement","status":"publish","type":"page","link":"https:\/\/www.likes-kopen.nl\/fr\/outils\/calculateur-taux-d-engagement\/","title":{"rendered":"Calculateur de taux d&rsquo;engagement"},"content":{"rendered":"<p class=\"lk-lead wp-block-paragraph\">Quel engagement est normal pour un compte de ta taille\u202f? Choisis ta plateforme, fais glisser le curseur jusqu&rsquo;\u00e0 ton nombre d&rsquo;abonn\u00e9s et tu vois tout de suite combien de likes, de commentaires et de vues obtient \u00e0 peu pr\u00e8s une publication ordinaire. Entre ensuite tes propres chiffres pour voir o\u00f9 tu te situes.<\/p><div class=\"lk-erc\" id=\"lk-erc-1936\" data-config=\"{&quot;lang&quot;:&quot;fr&quot;,&quot;locale&quot;:&quot;fr-FR&quot;,&quot;strings&quot;:{&quot;lt1&quot;:&quot;moins de 1&quot;,&quot;subscribers&quot;:&quot;Nombre d&#039;abonn\\u00e9s&quot;,&quot;engagements&quot;:&quot;likes et commentaires&quot;,&quot;per_1000_views&quot;:&quot;pour 1 000 vues&quot;,&quot;yt_note&quot;:&quot;Pour YouTube, les \\u00e9tudes mesurent les likes et commentaires par vue, pas par abonn\\u00e9.&quot;,&quot;note_small&quot;:&quot;En dessous de 1 000 abonn\\u00e9s, c&#039;est une estimation : les \\u00e9tudes commencent \\u00e0 1 000 abonn\\u00e9s.&quot;,&quot;note_extra&quot;:&quot;Il n&#039;y a pas de chiffres d&#039;\\u00e9tudes pour les pages de plus d&#039;1 million d&#039;abonn\\u00e9s ; c&#039;est une estimation.&quot;,&quot;your_views&quot;:&quot;Nombre moyen de vues par vid\\u00e9o&quot;,&quot;your_eng&quot;:&quot;Nombre moyen de likes et commentaires par vid\\u00e9o&quot;,&quot;your_views_rate&quot;:&quot;Tes vues par rapport \\u00e0 tes abonn\\u00e9s&quot;,&quot;title&quot;:&quot;Calculateur de taux d&#039;engagement&quot;,&quot;platform&quot;:&quot;Plateforme&quot;,&quot;followers&quot;:&quot;Nombre d&#039;abonn\\u00e9s&quot;,&quot;normal&quot;:&quot;Normal pour un compte de cette taille&quot;,&quot;per_post&quot;:&quot;par publication&quot;,&quot;per_video&quot;:&quot;par vid\\u00e9o&quot;,&quot;likes&quot;:&quot;likes&quot;,&quot;views&quot;:&quot;vues&quot;,&quot;comments&quot;:&quot;commentaires&quot;,&quot;shares&quot;:&quot;partages&quot;,&quot;saves&quot;:&quot;enregistrements&quot;,&quot;of_followers&quot;:&quot;de tes abonn\\u00e9s&quot;,&quot;of_views&quot;:&quot;des vues&quot;,&quot;check&quot;:&quot;Compare avec tes propres chiffres&quot;,&quot;your_main&quot;:&quot;Nombre moyen de %s par publication&quot;,&quot;your_comments&quot;:&quot;Nombre moyen de commentaires par publication&quot;,&quot;your_rate&quot;:&quot;Ton taux d&#039;engagement&quot;,&quot;low&quot;:&quot;Plus bas que la normale pour ta taille&quot;,&quot;ok&quot;:&quot;Normal pour ta taille&quot;,&quot;high&quot;:&quot;Plus haut que la normale pour ta taille&quot;,&quot;source&quot;:&quot;Bas\\u00e9 sur les \\u00e9tudes de %s. Ce sont des moyennes : ta niche, ton pays et le type de publications font une grande diff\\u00e9rence.&quot;,&quot;followers_unit&quot;:&quot;abonn\\u00e9s&quot;},&quot;data&quot;:{&quot;instagram&quot;:{&quot;main_metric&quot;:&quot;likes&quot;,&quot;per&quot;:&quot;followers&quot;,&quot;tiers&quot;:[{&quot;min&quot;:0,&quot;max&quot;:5000,&quot;ref&quot;:2236,&quot;main&quot;:[3.51,4.8],&quot;comments&quot;:[0.0447,0.134],&quot;shares&quot;:null,&quot;saves&quot;:[0.0447,0.0447],&quot;views&quot;:[22.1,111],&quot;spread&quot;:[1.85,6.16]},{&quot;min&quot;:5000,&quot;max&quot;:10000,&quot;ref&quot;:7071,&quot;main&quot;:[1,2.19],&quot;comments&quot;:[0.0141,0.0849],&quot;shares&quot;:null,&quot;saves&quot;:[0.0141,0.0283],&quot;views&quot;:[22.1,111],&quot;spread&quot;:null},{&quot;min&quot;:10000,&quot;max&quot;:50000,&quot;ref&quot;:22361,&quot;main&quot;:[0.57,1.2],&quot;comments&quot;:[0.0179,0.0537],&quot;shares&quot;:null,&quot;saves&quot;:[0.0134,0.0358],&quot;views&quot;:[5.37,36.2],&quot;spread&quot;:[0.24,1.27]},{&quot;min&quot;:50000,&quot;max&quot;:100000,&quot;ref&quot;:70711,&quot;main&quot;:[0.38,1.2],&quot;comments&quot;:[0.0141,0.0311],&quot;shares&quot;:null,&quot;saves&quot;:[0.0141,0.0495],&quot;views&quot;:[5.52,37.9],&quot;spread&quot;:null},{&quot;min&quot;:100000,&quot;max&quot;:500000,&quot;ref&quot;:223607,&quot;main&quot;:[0.41,1],&quot;comments&quot;:[0.012,0.019],&quot;shares&quot;:null,&quot;saves&quot;:[0.0136,0.031],&quot;views&quot;:[4.79,29.7],&quot;spread&quot;:[0.16,0.93]},{&quot;min&quot;:500000,&quot;max&quot;:1000000,&quot;ref&quot;:707107,&quot;main&quot;:[0.45,1],&quot;comments&quot;:[0.012,0.019],&quot;shares&quot;:null,&quot;saves&quot;:[0.0136,0.031],&quot;views&quot;:[5.64,32.7],&quot;spread&quot;:null},{&quot;min&quot;:1000000,&quot;max&quot;:10000000,&quot;ref&quot;:3162278,&quot;main&quot;:[0.51,1.2],&quot;comments&quot;:null,&quot;shares&quot;:null,&quot;saves&quot;:null,&quot;views&quot;:[2.91,16.1],&quot;spread&quot;:[0.22,1.08]}],&quot;sources&quot;:[&quot;https:\\\/\\\/www.modash.io\\\/engagement-rate-calculator&quot;,&quot;https:\\\/\\\/hypeauditor.com\\\/free-tools\\\/instagram-engagement-calculator\\\/&quot;,&quot;https:\\\/\\\/hypeauditor.com\\\/state-of-influencer-marketing-2025\\\/&quot;,&quot;https:\\\/\\\/hypeauditor.com\\\/free-tools\\\/instagram-average-views-calculator\\\/&quot;,&quot;https:\\\/\\\/www.socialinsider.io\\\/social-media-benchmarks\\\/instagram&quot;],&quot;note&quot;:&quot;main: low = Modash median likes per post \\\/ followers (84M+ creator profiles, checked Sept 2026); high = HypeAuditor average (likes + comments) \\\/ followers for the nearest HypeAuditor tier (1k-5k 4.8%, 20k-100k 1.2%, 100k-1M 1.0%, 1M+ 1.2%, page says 2026) and for 5k-10k the HypeAuditor State of Influencer Marketing 2025 nano figure 2.19% (1k-10k, 2024 data). So the range runs from the typical (median) creator to the average creator. comments and saves: Socialinsider 2025 per-post counts of business pages (min to max over Reels, carousels and images), converted at ref; creators usually get more comments than brands, so treat comments as a conservative estimate. shares: no tiered source. Business accounts score lower than creators (Socialinsider 2025: 0.48% (likes + comments) per follower; Rival IQ 2025 data: median 0.30%).&quot;},&quot;tiktok&quot;:{&quot;main_metric&quot;:&quot;views&quot;,&quot;per&quot;:&quot;followers&quot;,&quot;tiers&quot;:[{&quot;min&quot;:0,&quot;max&quot;:10000,&quot;ref&quot;:3162,&quot;main&quot;:[8.85,24],&quot;likes&quot;:[0.863,2.79],&quot;comments&quot;:[0.0209,0.0702],&quot;shares&quot;:[0.0886,0.332],&quot;saves&quot;:null,&quot;views_abs&quot;:[280,760],&quot;er_per_view&quot;:[11.17,13.05]},{&quot;min&quot;:10000,&quot;max&quot;:50000,&quot;ref&quot;:22361,&quot;main&quot;:[2.59,15.7],&quot;likes&quot;:[0.208,1.25],&quot;comments&quot;:[0.00392,0.0236],&quot;shares&quot;:[0.0188,0.113],&quot;saves&quot;:null,&quot;views_abs&quot;:[580,3500],&quot;er_per_view&quot;:[8.88,8.88]},{&quot;min&quot;:50000,&quot;max&quot;:100000,&quot;ref&quot;:70711,&quot;main&quot;:[1.84,17.5],&quot;likes&quot;:[0.129,1.23],&quot;comments&quot;:[0.00192,0.0184],&quot;shares&quot;:[0.00962,0.0918],&quot;saves&quot;:null,&quot;views_abs&quot;:[1300,12400],&quot;er_per_view&quot;:[7.63,7.63]},{&quot;min&quot;:100000,&quot;max&quot;:500000,&quot;ref&quot;:223607,&quot;main&quot;:[1.52,16.1],&quot;likes&quot;:[0.0996,1.05],&quot;comments&quot;:[0.00126,0.0134],&quot;shares&quot;:[0.00601,0.0637],&quot;saves&quot;:null,&quot;views_abs&quot;:[3400,36000],&quot;er_per_view&quot;:[7.03,7.03]},{&quot;min&quot;:500000,&quot;max&quot;:1000000,&quot;ref&quot;:707107,&quot;main&quot;:[1.77,16.1],&quot;likes&quot;:[0.107,0.975],&quot;comments&quot;:[0.00136,0.0123],&quot;shares&quot;:[0.00649,0.0589],&quot;saves&quot;:null,&quot;views_abs&quot;:[12500,113500],&quot;er_per_view&quot;:[6.52,6.52]},{&quot;min&quot;:1000000,&quot;max&quot;:10000000,&quot;ref&quot;:3162278,&quot;main&quot;:[1.01,8.85],&quot;likes&quot;:[0.0615,0.538],&quot;comments&quot;:[0.000778,0.00681],&quot;shares&quot;:[0.00371,0.0325],&quot;saves&quot;:null,&quot;views_abs&quot;:[32000,280000],&quot;er_per_view&quot;:[6.52,6.52]}],&quot;sources&quot;:[&quot;https:\\\/\\\/hypeauditor.com\\\/free-tools\\\/tiktok-average-views-calculator\\\/&quot;,&quot;https:\\\/\\\/www.modash.io\\\/tiktok-engagement-rate-calculator&quot;,&quot;https:\\\/\\\/www.socialinsider.io\\\/social-media-benchmarks\\\/tiktok&quot;,&quot;https:\\\/\\\/www.socialinsider.io\\\/social-media-benchmarks\\\/social-media-video-statistics&quot;],&quot;note&quot;:&quot;main: HypeAuditor median views per post, \\&quot;Average\\&quot; band per tier (views_abs), converted at ref. Socialinsider brand averages (2025: 350, 945, 3.240, 9.900, 34.900 views for 1-5K .. 100K-1M; H1 2026: 317 .. 22.700) fall inside these bands. likes, comments, shares = views range x Modash median engagement per view (er_per_view) x the share of likes, comments and shares in Socialinsider 2025 per-post averages for the matching tier (for 0-10k the envelope of the 1-5K and 5-10K mixes, for 100k+ the 100K-1M mix). saves: no tiered source. Per-follower averages in brand studies are higher (Socialinsider 2025: 3.73%; Rival IQ 2025 data: median 2.01%) because averages include viral videos; these ranges describe an ordinary video.&quot;},&quot;youtube&quot;:{&quot;main_metric&quot;:&quot;engagements (likes + comments)&quot;,&quot;per&quot;:&quot;views&quot;,&quot;tiers&quot;:[{&quot;min&quot;:0,&quot;max&quot;:10000,&quot;ref&quot;:3162,&quot;main&quot;:[1.98,6.81],&quot;median&quot;:3.77,&quot;median_modash&quot;:[2.9,3.03],&quot;shorts_median&quot;:2.23,&quot;comments&quot;:null,&quot;shares&quot;:null,&quot;saves&quot;:null},{&quot;min&quot;:10000,&quot;max&quot;:100000,&quot;ref&quot;:31623,&quot;main&quot;:[2.02,6.69],&quot;median&quot;:3.84,&quot;median_modash&quot;:[2.82,2.84],&quot;shorts_median&quot;:2.59,&quot;comments&quot;:null,&quot;shares&quot;:null,&quot;saves&quot;:null},{&quot;min&quot;:100000,&quot;max&quot;:1000000,&quot;ref&quot;:316228,&quot;main&quot;:[1.69,5.77],&quot;median&quot;:3.29,&quot;median_modash&quot;:[2.78,2.89],&quot;shorts_median&quot;:2.7,&quot;comments&quot;:null,&quot;shares&quot;:null,&quot;saves&quot;:null},{&quot;min&quot;:1000000,&quot;max&quot;:10000000,&quot;ref&quot;:3162278,&quot;main&quot;:[1.23,4.5],&quot;median&quot;:2.56,&quot;median_modash&quot;:[2.53,2.53],&quot;shorts_median&quot;:2.53,&quot;comments&quot;:null,&quot;shares&quot;:null,&quot;saves&quot;:null}],&quot;sources&quot;:[&quot;https:\\\/\\\/creatordb.app\\\/research\\\/youtube-view-count-change\\\/&quot;,&quot;https:\\\/\\\/www.modash.io\\\/youtube-engagement-rate-calculator&quot;,&quot;https:\\\/\\\/www.quid.com\\\/knowledge-hub\\\/resource-library\\\/blog\\\/2026-social-media-industry-benchmark-report&quot;],&quot;note&quot;:&quot;Values are percent of VIEWS, not of subscribers: no reputable source publishes views per video as a share of subscribers by channel size, so the calculator should show YouTube per 1.000 views (for example \\&quot;per 1.000 weergaven 20 tot 68 likes en reacties\\&quot;) or ask for the views of a video. main = CreatorDB 25th to 75th percentile across channels (the middle half) of (likes + comments) \\\/ views over the 20 latest long-form uploads, measured 18-08-2026 on 1,466,581 channels. No source splits likes from comments, so comments is null. YouTube counts every view from the first frame for all formats since 24-08-2026 (Shorts since March 2025); engagement per view measured after that date will be lower than these figures. Only per-subscriber figure found: Rival IQ 2026 report, brands, median 0.21% engagement per subscriber (2025 data).&quot;,&quot;views_per_subscriber&quot;:null},&quot;facebook&quot;:{&quot;main_metric&quot;:&quot;likes (all reactions)&quot;,&quot;per&quot;:&quot;followers&quot;,&quot;tiers&quot;:[{&quot;min&quot;:0,&quot;max&quot;:5000,&quot;ref&quot;:2236,&quot;main&quot;:[0.214,0.358],&quot;comments&quot;:[0.0429,0.0447],&quot;shares&quot;:[0.0429,0.0894],&quot;saves&quot;:null},{&quot;min&quot;:5000,&quot;max&quot;:10000,&quot;ref&quot;:7071,&quot;main&quot;:[0.17,0.226],&quot;comments&quot;:[0.0141,0.0707],&quot;shares&quot;:[0.0141,0.0283],&quot;saves&quot;:null},{&quot;min&quot;:10000,&quot;max&quot;:50000,&quot;ref&quot;:22361,&quot;main&quot;:[0.134,0.176],&quot;comments&quot;:[0.00894,0.0358],&quot;shares&quot;:[0.00894,0.0179],&quot;saves&quot;:null},{&quot;min&quot;:50000,&quot;max&quot;:100000,&quot;ref&quot;:70711,&quot;main&quot;:[0.0636,0.151],&quot;comments&quot;:[0.00707,0.0184],&quot;shares&quot;:[0.00566,0.0129],&quot;saves&quot;:null},{&quot;min&quot;:100000,&quot;max&quot;:1000000,&quot;ref&quot;:316228,&quot;main&quot;:[0.0215,0.123],&quot;comments&quot;:[0.00316,0.0169],&quot;shares&quot;:[0.00158,0.0101],&quot;saves&quot;:null},{&quot;min&quot;:1000000,&quot;max&quot;:10000000,&quot;ref&quot;:3162278,&quot;main&quot;:[0.0215,0.123],&quot;comments&quot;:[0.00316,0.0169],&quot;shares&quot;:[0.00158,0.0101],&quot;saves&quot;:null,&quot;extrapolated&quot;:true}],&quot;sources&quot;:[&quot;https:\\\/\\\/www.socialinsider.io\\\/social-media-benchmarks\\\/facebook&quot;,&quot;https:\\\/\\\/www.socialinsider.io\\\/social-media-benchmarks\\\/social-media-video-statistics&quot;,&quot;https:\\\/\\\/get.rivaliq.com\\\/hubfs\\\/eBooks\\\/2025-Social-Media-Industry-Benchmark-Report.pdf&quot;],&quot;note&quot;:&quot;Business pages only (no creator benchmark by page size found). Each range is the envelope of two Socialinsider methods: (a) 2025 average likes, comments and shares per post for status, album, Reel and image posts (link posts left out), converted at ref; (b) 2026 H1 Facebook Reels engagement rate per follower for the tier (0.30, 0.25, 0.20, 0.18, 0.15%) split by the tier&#039;s Reel mix of likes, comments and shares. The methods disagree most for 100K-1M pages (0.02% vs 0.12% likes), hence the wide range. Sources stop at 1M followers: the 1M-10M tier copies 100K-1M (extrapolated). Cross-check: Rival IQ median for brands with 25.000 to 1M fans 0.046% (2024 data), flat in 2025.&quot;}}}\"><div class=\"lk-erc__row\"><span class=\"lk-erc__label\" id=\"lk-erc-1936-pl\">Plateforme<\/span><div class=\"lk-erc__tabs\" role=\"radiogroup\" aria-labelledby=\"lk-erc-1936-pl\"><button type=\"button\" role=\"radio\" aria-checked=\"true\" data-platform=\"instagram\">Instagram<\/button><button type=\"button\" role=\"radio\" aria-checked=\"false\" data-platform=\"tiktok\">TikTok<\/button><button type=\"button\" role=\"radio\" aria-checked=\"false\" data-platform=\"youtube\">YouTube<\/button><button type=\"button\" role=\"radio\" aria-checked=\"false\" data-platform=\"facebook\">Facebook<\/button><\/div><\/div><div class=\"lk-erc__row\"><label class=\"lk-erc__label\" for=\"lk-erc-1936-f\">Nombre d&#039;abonn\u00e9s<\/label><div class=\"lk-erc__slider\"><input type=\"range\" id=\"lk-erc-1936-f\" min=\"0\" max=\"1000\" step=\"1\" value=\"400\"><input type=\"text\" inputmode=\"numeric\" class=\"lk-erc__num\" aria-label=\"Nombre d&#039;abonn\u00e9s\" value=\"\"><\/div><\/div><div class=\"lk-erc__result\" aria-live=\"polite\"><p class=\"lk-erc__normal\">Normal pour un compte de cette taille<\/p><p class=\"lk-erc__big\"><\/p><p class=\"lk-erc__bigsub\"><\/p><ul class=\"lk-erc__small\"><\/ul><p class=\"lk-erc__note\"><\/p><\/div><details class=\"lk-erc__check\"><summary>Compare avec tes propres chiffres<\/summary><div class=\"lk-erc__own\"><label><span class=\"lk-erc__own-main\"><\/span><input type=\"text\" inputmode=\"numeric\" class=\"lk-erc__in-main\"><\/label><label><span class=\"lk-erc__own-second\">Nombre moyen de commentaires par publication<\/span><input type=\"text\" inputmode=\"numeric\" class=\"lk-erc__in-comments\"><\/label><p class=\"lk-erc__verdict\" aria-live=\"polite\"><\/p><\/div><\/details><p class=\"lk-erc__source\"><\/p><\/div><h2 class=\"wp-block-heading\">Comment utiliser le calculateur<\/h2><ol class=\"wp-block-list\"><li><strong>Choisis ta plateforme\u00a0:<\/strong> Instagram, TikTok, YouTube ou Facebook.<\/li><li><strong>Fais glisser le curseur jusqu&rsquo;\u00e0 ton nombre d&rsquo;abonn\u00e9s<\/strong>, ou tape-le dans la case.<\/li><li><strong>Lis le grand chiffre\u00a0:<\/strong> la part de tes abonn\u00e9s qui aime une publication ordinaire. Sur TikTok, il s&rsquo;agit des vues, sur YouTube des likes et commentaires pour 1\u202f000 vues. En dessous, tu vois les commentaires, les partages et les enregistrements.<\/li><li><strong>Compare avec tes propres chiffres\u00a0:<\/strong> entre la moyenne des likes et des commentaires de tes derni\u00e8res publications. Le calculateur indique si c&rsquo;est plus bas, normal ou plus haut que d&rsquo;habitude pour ta taille.<\/li><\/ol><h2 class=\"wp-block-heading\">Comment calcule le calculateur\u202f?<\/h2><p class=\"wp-block-paragraph\">Les fourchettes viennent d&rsquo;\u00e9tudes de Modash, HypeAuditor, Socialinsider et d&rsquo;autres, publi\u00e9es en 2025 et 2026, par plateforme et par taille de compte. Entre deux tailles, le calculateur passe progressivement de l&rsquo;une \u00e0 l&rsquo;autre, pour que le r\u00e9sultat ne saute pas quand tu franchis juste un seuil.<\/p><p class=\"wp-block-paragraph\">Ton propre taux d&rsquo;engagement, ce sont tes likes plus tes commentaires, divis\u00e9s par ton nombre d&rsquo;abonn\u00e9s, multipli\u00e9s par 100. Pour TikTok, nous comparons tes vues \u00e0 tes abonn\u00e9s, et pour YouTube, nous comptons les likes et commentaires par vue, comme le font les \u00e9tudes.<\/p><p class=\"wp-block-paragraph\">Ce sont des moyennes. Ta niche, ton pays et le type de publication font une grande diff\u00e9rence, et une publication qui devient virale d\u00e9passe naturellement ces chiffres. Les formules, des exemples de calcul et les chiffres par plateforme sont dans <a href=\"https:\/\/www.likes-kopen.nl\/fr\/calculer-taux-d-engagement\/\">calculer ton taux d&rsquo;engagement\u00a0: formule et ce qui est normal<\/a>.<\/p><section class=\"wp-block-group lk-faq-list is-layout-flow wp-block-group-is-layout-flow\"><h2 class=\"wp-block-heading\">Questions sur le calculateur<\/h2><details class=\"wp-block-details is-layout-flow wp-block-details-is-layout-flow\"><summary>Le calculateur est-il gratuit\u202f?<\/summary><p class=\"wp-block-paragraph\">Oui. Tu n&rsquo;as pas besoin de compte et tu n&rsquo;as \u00e0 te connecter nulle part. Le calcul se fait dans ton propre navigateur\u00a0: les chiffres que tu entres ne nous sont pas envoy\u00e9s et ne sont pas enregistr\u00e9s.<\/p><\/details><details class=\"wp-block-details is-layout-flow wp-block-details-is-layout-flow\"><summary>Qu&rsquo;est-ce qu&rsquo;un bon taux d&rsquo;engagement\u202f?<\/summary><p class=\"wp-block-paragraph\">Cela d\u00e9pend de ta plateforme et de ton nombre d&rsquo;abonn\u00e9s\u00a0: plus le compte est grand, plus le pourcentage est en g\u00e9n\u00e9ral bas. Choisis ta plateforme dans le calculateur et fais glisser le curseur jusqu&rsquo;\u00e0 ton nombre d&rsquo;abonn\u00e9s pour voir la fourchette normale. Si ton propre taux est dedans ou au-dessus, tu fais bien pour ta taille.<\/p><\/details><details class=\"wp-block-details is-layout-flow wp-block-details-is-layout-flow\"><summary>Pourquoi mon taux d&rsquo;engagement est-il plus bas que la normale\u202f?<\/summary><p class=\"wp-block-paragraph\">Les causes fr\u00e9quentes sont des abonn\u00e9s qui ne sont plus actifs, des publications qui correspondent moins \u00e0 ce pour quoi les gens te suivent, et de longues pauses entre tes publications. Pour rep\u00e9rer les abonn\u00e9s inactifs et les faux abonn\u00e9s, lis <a href=\"https:\/\/www.likes-kopen.nl\/fr\/faux-followers-instagram\/\">faux abonn\u00e9s sur Instagram et TikTok\u00a0: les rep\u00e9rer et les supprimer<\/a>.<\/p><\/details><details class=\"wp-block-details is-layout-flow wp-block-details-is-layout-flow\"><summary>Les abonn\u00e9s achet\u00e9s comptent-ils dans mon taux d&rsquo;engagement\u202f?<\/summary><p class=\"wp-block-paragraph\">Oui. Les abonn\u00e9s achet\u00e9s comptent dans ton nombre d&rsquo;abonn\u00e9s, mais ils ne likent pas et ne commentent pas. Si tu ach\u00e8tes beaucoup d&rsquo;abonn\u00e9s alors que tes likes restent les m\u00eames, ton taux d&rsquo;engagement baisse. Si tu ach\u00e8tes des likes sur une publication, il monte pour cette publication. Grandis donc par \u00e9tapes adapt\u00e9es \u00e0 ton compte.<\/p><\/details><\/section>","protected":false},"excerpt":{"rendered":"<p>Quel engagement est normal pour un compte de ta taille\u202f? Choisis ta plateforme, fais glisser le curseur jusqu&rsquo;\u00e0 ton nombre d&rsquo;abonn\u00e9s et tu vois tout de suite combien de likes, de commentaires et de vues obtient \u00e0 peu pr\u00e8s une publication ordinaire. Entre ensuite tes propres chiffres pour voir o\u00f9 tu te situes. Comment utiliser [&hellip;]<\/p>\n","protected":false},"author":1804,"featured_media":870827,"parent":870861,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"site-sidebar-layout":"no-sidebar","site-content-layout":"page-builder","ast-site-content-layout":"full-width-container","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"disabled","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"class_list":["post-870862","page","type-page","status-publish","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"https:\/\/www.likes-kopen.nl\/fr\/wp-json\/wp\/v2\/pages\/870862","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.likes-kopen.nl\/fr\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.likes-kopen.nl\/fr\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.likes-kopen.nl\/fr\/wp-json\/wp\/v2\/users\/1804"}],"replies":[{"embeddable":true,"href":"https:\/\/www.likes-kopen.nl\/fr\/wp-json\/wp\/v2\/comments?post=870862"}],"version-history":[{"count":1,"href":"https:\/\/www.likes-kopen.nl\/fr\/wp-json\/wp\/v2\/pages\/870862\/revisions"}],"predecessor-version":[{"id":871100,"href":"https:\/\/www.likes-kopen.nl\/fr\/wp-json\/wp\/v2\/pages\/870862\/revisions\/871100"}],"up":[{"embeddable":true,"href":"https:\/\/www.likes-kopen.nl\/fr\/wp-json\/wp\/v2\/pages\/870861"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.likes-kopen.nl\/fr\/wp-json\/wp\/v2\/media\/870827"}],"wp:attachment":[{"href":"https:\/\/www.likes-kopen.nl\/fr\/wp-json\/wp\/v2\/media?parent=870862"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}